Tiffany & Co. Façade Beijing | MVRDV
Beijing / China / 2025
The Tiffany & Co. flagship store in the Taikoo-Li Sanlitun commercial neighbourhood in Beijing has a façade of curving, translucent glass fins that add an ethereal presence to the building. With its flowing shapes inspired by the masterpieces of jewellery designer Elsa Peretti, the Beijing store is the fifth in a series of façade designs created by MVRDV for Tiffany, introducing a new design motif that reflects the pursuit of innovative materials and expressive three-dimensional form that characterises each design in the series.
Client: Tiffany & Co.
Size and Programme: 1000m2, 20m height – Retail façade
Credits
Architect: MVRDV
Founding Partner in charge: Jacob van Rijs
Head of Interior: Aser Gimenez Ortega
Design Team: Simone Costa, Türker Naci Şaylan, Monica Di Salvo, Natalia Lipczuk, Sanel
Beciri, Sofia Mermigka Angeli
Copyright: MVRDV Winy Maas, Jacob van Rijs, Nathalie de Vries
Partners:
Co-architect: AT ZERO DESIGN LIMITED
Contractor: Permasteelisa Gartner Hong Kong Limited
Lighting designer: Cooley Monato Studio
Photography: © Tiffany & Co.
The Tiffany & Co. flagship store in the Taikoo-Li Sanlitun commercial neighbourhood in Beijing has a façade of curving, translucent glass fins that add an ethereal presence to the building. With its flowing shapes inspired by the masterpieces of jewellery designer Elsa Peretti, the Beijing store is the fifth in a series of façade designs created by MVRDV for Tiffany, introducing a new design motif that reflects the pursuit of innovative materials and expressive...
- Year 2025
- Work finished in 2025
- Client Tiffany & Co.
- Status Completed works
- Type Restoration of façades


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